Men
Beau De Jour Eau de Parfum
Acordes principales
Descripción
Tom Ford Beau De Jour Eau de Parfum is an aromatic fougère fragrance for men. Launched in 2020, this composition features an olfactive pyramid that opens with a blend of lavender and lavender extract. The heart of the fragrance unfolds with oakmoss, rosemary, mint, basil, and geranium, while the base settles on patchouli and amber. The creation is signed by perfumer Olivier Cresp.
Resumen rápido
Cuándo llevarla (votos)
Notas clave
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Salida
Lavender Extract
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Corazón
oakmoss
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Base
patchouli
Comunidad
4,287 votos
- Positivo 84%
- Negativo 8.5%
- Neutral 7.7%
Pirámide olfativa
Estructura completa de la fragancia: de la salida al fondo.
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Características
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Unisex femenino
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Masculino
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40 reseñas
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Much better than expected. I was curious about this elegant fragrance, so I went to the only department store in my city that sells Tom Ford to try it. I loved the card so much that I bought a 50ml vial for around $100. Once it arrived home and I applied four sprays, smelling the development on my skin, I thought: ‘I like it even more; I would have bought the 100ml version’. What I liked most is that the lavender feels authentic and natural, with no air freshener smell or insecticide aftertaste. I also detected the basil, mint, and geranium well, which add a very cold and refreshing zest. Longevity and sillage are decent (it lasted 7-8 hours on my skin, with moderate to heavy sillage). Spring and autumn are ideal, but in my opinion, it adapts well to the desert heat of my city. In conclusion, it left me surprised and amazed, it has lots of charisma and personality, and is worth every penny. I recommend it 100%.
A fragrance far removed from current trends, a modernised fougère. The opening has a fresh lavender explosion, but as it settles, there is a phase that my wife says smells like mosquito spray. In the dry-down, the magic appears: lavender united with basil and mint, creating a classic barbershop tone. They say Zino by Davidoff is a cheaper alternative, but I find Beau de Jour superior in scent and performance, plus the dry-down is totally different (Zino is dark, this one is luminous). I am adding it to my wishlist. From the age of 35, yes.
One of those perfumes that makes me sigh and smile. Clean, elegant, chivalrous, with a vintage touch and a hint of barbershop… In reality, wearing this means I need nothing else. I would use it for everything.
I have been wearing Rive Gauche since 2003. Beau de Jour is a worthy successor. It does not smell exactly the same, but it maintains the same essence. I have tried many fougères, modern and classic, since Rive Gauche was discontinued, and for now, I am sticking with this one.
Beau de Jour Eau de Parfum is aromatic, spicy, and features a very pleasant fougère base. The opening bursts with citrus, notable lavender, and anise notes. Over time, it becomes mossy and woody while retaining a floral, green, and woody personality. It reminds me of Jazz and Rive Gauche by Yves Saint Laurent. It is a modern fougère worthy of being a signature scent, especially for lovers of the genre. Performance is outstanding, perceptible after eight hours and up to twelve on my skin. In short, a masculine fragrance. Tom Ford scents have always seemed expensive to me, but I will be looking for a small bottle as I absolutely love it.
It is a vintage scent (for better and for worse). Lavander rules the first half; it is very natural but flat, with no nuances until the dry-down where it becomes more mossy and ambered, reminiscent of old Barbary colognes. This is where I like it most. Positive balance: a beautiful dry-down, suitable for all year round, with decent longevity and sillage. But ‘positive’ is not ‘extraordinary’. The lavender, however natural, lacks nuances and lasts too long, eating into your budget. I am happy to have it for the dry-down, but I would not buy it again. Layering it with another lavender cologne and a bit of Azzaro or Ted gives something similar. Although it is linear and familiar, it is a discovery for many, so a guaranteed surprise factor. It could be a good signature.
Exquisite. An authentic barbershop aroma, herbal, soapy and creamy, like a good shaving foam. It embraces you with warmth yet is fresh, with a dry, earthy finish. It is a pleasant fragrance and totally current, although it gives an impression of formality for someone of a certain age. Wear it all year round. If you are looking for something similar but sweeter with less longevity, try Drakkar Noir, which costs a quarter of the price. With BdJ for the day and another fragrance for the night, you need nothing more.
A fine, quality perfume, noticeable in the opening and dry-down, but it is linear: lavender and more lavender. If you like vintage, it is a must. If you prefer fashion perfumes like Invictus or Sauvage, stay away. This is class and old school, but updated for use today. Its only flaw is the price, which hovers around $250.
One could fault Tom Ford on the price and formula changes, but all their perfumes scream elegance. This Beau de Jour does not invent anything new, but rather modernises an old genre, the fougères, so young people can wear them with style. The lavender is creamy, nothing shouty, and dominates the entire scent. Oakmoss and patchouli give it character, while the ambergris envelops it with a vanilla touch that reinforces that creaminess. Longevity and projection are very good. It is an elegant signature, not for everyone, but an essential try if you like fougères. I like that it is now in the commercial collection and more accessible.
Ideal for spring, summer and autumn weddings; it falls short in winter. It is supremely elegant, though it smells of a classic barbershop; the patchouli and oakmoss give a modern twist to the lavender. Perfect for a suit and important events, but not for the office as it would tire others out.
Like cars, I believe there are three categories of perfumery: normal, semi-premium, and premium (niche). Tom Ford moves between semi-premium and premium, depending on whether it’s Signature or Private Blend. It’s not fair to lump it in with Armani, Versace, or others; the Signature Collection is qualitatively superior. Tom Ford is above them, just like Dior, Hermès, or Chanel. Beau de Jour is a sophisticated fougère/barbershop, clean, nostalgic yet modern, an underrated masterpiece. It’s compared to Rive Gauche, another Ford hit, but I stick with this one. Rive Gauche is quality shaving foam, while Beau de Jour is that and more. They say it resembles Davidoff’s Zino, but I’ve had it, and they don’t compare; this is better made. Mr. Maisondieu said he was inspired by Zino, but it’s not a copy; Zino is a vintage that has gone downhill, probably due to reformulations.
A modern fougère for anyone to use without falling into the outdated trap. It’s similar to the discontinued Rive Gauche, but Beau de Jour is denser and richer. For now, I wouldn’t use it, but it seems to be one of the best from Tom Ford.
Noble lavender, creamy. This perfume is another gem, a celebration of classic fougères with a modern touch: it doesn’t lose its vintage spirit but adapts to the present. It’s already my signature for a few months now. (I still need to try the Tsar).
Great perfume. It’s like rubbing lavender and pine flowers in your hands; that smell is key, but it evolves. It has a vintage and old-school vibe, but the modern side predominates (40% vintage, 60% modern). Some might find it outdated, but it isn’t. Lavender at maximum expression and quality, mostly soapy and comforting, smelling like my favourite hay meadow soap. Exquisite scent, nothing youthful, ideal for adults and young people over 35. A classy fragrance with fine ingredients and Tom Ford quality, far from those modern, sugary, synthetic fragrances from Paco Rabanne or J.P. Gaultier that I also like but belong to another world.
What a delight. A revived fougère for today, where lavender rules and gives that soapy touch, enhanced by oakmoss that makes it very masculine. If you haven’t tried this, you might not like it; it’s not as easy as an Invictus or an YSL, but it denotes quality, masculinity, elegance, and power. I’m 18 and use it despite it smelling mature; I don’t mind and I love it. Excellent longevity, over eight hours with potency. Don’t overspray, four sprays are enough or you’ll project like an animal. Elegant and stately presentation. Scent: 8/10, Longevity: 8/10, Price: 7.5/10, Projection: 8.5/10. RECOMMENDED.
Since I tried it in a decant, I found it elegant for warm weather. I love the idea of buying the 100ml. With the decant, it lasts 5-6 hours with average projection; sometimes I don’t notice it, and then suddenly delicious bursts arrive. A pure pleasure.
Sublime. Class and welcoming delicacy. The quality is evident from the first minute and lasts eight hours. Another Tom Ford gem worth the price and much more. It would be my signature if it didn’t cost what it does, but even so, it’s worth every penny, just like Noir Extreme or Ombré Leather.
A modern take on TF’s genius, the old-school barbershop scent he once made for the French sophisticate YSL with the Rive Gauge EDT (now discontinued and pricey). It smells like the 70s and 80s; some say it’s ‘grandpa-ish’, but who cares. It’s green-fern, vintage fougère, heavy on lavender, rosemary with amyl acetate, and patchouli. Watch out, it’s Tom Ford, so it’s not cheap, but it’s worth it because getting the Rive Gauge today is an Indiana Jones feat. Advice: don’t let charlatans fool you. This isn’t beast mode or a youthful, sweet Armani/Paco Rabanne; it’s a fragrance for personal enjoyment by mature men with money who know their perfumery. Don’t expect to hit it off much with girls; they prefer other things. I’m obsessed with this ‘Beautiful Day’, which is why I’m writing. Cheers and back to the topic.
Sublime and superb. On first sniff, I was transported back to 2007 in Burgundy, when I was heading to Paris and discovered the legendary Rive Gauche. This perfume revives those memories, even if my old recollections of RG are less brilliant than what Beau du Jour is. It’s a simple fougère, with that classic barbershop essence others have already noted. My definition: soapy lavender over a creamy base of rosemary and moss. Simple, vintage, and perfectly nuanced. It’s already my signature: sublime, bravo Tom Ford.
I hope they haven’t messed with the price, because the scent is on another level. It’s nothing risky or pretentious; with Beau De Jour you get lavender in full force, but those soapy, cleansing kinds, perfect for any day except the cold ones. The green notes give it that aromatic, crisp touch that makes it unique. It’s a must in my collection, always there as a safe option.
The scent of this fragrance feels complex to me, even more so because I lean towards woodier styles, but I cannot stop using it. It smells very fresh and very mature; somehow both concepts fit very well in this bottle. I live in the Mexican Caribbean with very hot weather and its performance is excellent. Its trail is rich, but not scandalous because it feels dynamic and clean. The scent is refreshing but in a different way, as if someone slapped me in the face with a bunch of lavender, rosemary and mint, and then doused me with a bucket of well-chilled water. It is a scent I do not fully understand, I do not recommend buying blindly, but I absolutely love it.
A classic fougère style fragrance, soapy, creamy and slightly mentholated. A wonderful, very masculine scent that I use a lot for daily wear. In terms of style, it is my favourite alongside MDCI Invasion Barbare; with these two fragrances, I would be ready for any occasion, even a wedding or a divorce 😂
Ugh, what can one say about this little gem? A fougère through and through; personally, I am a lover of aromatic fougères. Perhaps because I grew up with these scents alongside my maternal grandfather, a highly cultured gentleman of excellent manners who knew how to handle people very well, which leads me to that. For a mature man, where maturity is not about age but mindset. A man with good manners, self-control, who knows his worth without being arrogant and earns respect by treating others with respect. As for the scent? A vibrant, almost animalic lavender in the opening, totally exquisite, without the typical citrus of a fougère and replacing them with a mint that gives it a distinct freshness. In the dry-down, we have a superlative oakmoss that dominates, even giving the impression of leather without actually being it. It has a touch of amber to lighten it up, but it never becomes sweet. I do not recommend over-spraying because, without being loud (it doesn’t fill a room), it is clearly noticeable: four sprays and it is perfect. Thank you, Mr Tom Ford, for bringing this marvel to the general public; I agree with you that this is how a man should smell.
The only Tom Ford fragrance I like, and I like it a lot. It is clearly the son of Rive Gauche for Men. It is delicious, masculine, fresh and long-lasting. An absolute masterpiece.
A classic yet updated and elegant scent, for the well-settled man who isn’t swayed by trends, financially secure but without pretension. A suit isn’t necessary, but good taste and attitude are. Some look better in a polo and jeans than in a suit and tie. Is Beau de Jour for older men? Absolutely. BUT: on a young man with personality, who is clean, well-dressed and well-mannered, it simply destroys everything. It’s not for those who follow the crowd (tattoos, jewellery, caps, hoodies, shaved heads, etc.). You choose which side you want to be on.
Excellent perfume, a classic with contemporary notes and incredible performance, perfectly lasting six hours. It is first-class fragrance. Suitable for suit or casual wear; it is elegance on full display. 15/04/2025: Gentlemen, this Signature Collection and the Privet Collection are simply the same fragrance, with no changes other than the price of the Privet Collection, which was absurdly expensive.
A very modern classic, if not more. My grandfather could have worn it just as well in the 70s as I do now, just as my grandson would in 2040. It is bottled elegance and sobriety. Tom is Tom!
Lavender, lavender and more lavender. A proper fougère, updated for the modern age. Masculine to the max. It requires semi-formal attire or above, otherwise it feels out of place. Excellent longevity; the trail isn’t overpowering, but it maintains distinct ‘puffs’ throughout its entire presence on the skin (8 hours). Among the best Tom Ford has to offer.
Good composition, but there is a note in the dry-down (perhaps the lavender extract?) that feels a bit too masculine for my taste.
I managed to get a partial bottle with barely 7 ml, from the 50 ml presentation, as the previous owner planned to buy a full one. The moment I smelled the atomiser, the magnificent Héritage by Guerlain came to mind, one I sold in 1997 with 90% content remaining. It is aptly said that it bears similarities to Zino by Davidoff, a perfume I only smelled from an atomiser and was offered five years ago, but having the Guerlain, I passed. Applauding that Tom Ford has the audacity to include scents inspired by great pieces that marked an era, showing respect to collectors who can invest and wish to continue wearing fragrances close to those we knew in our childhood. Although aldehydes are not mentioned among its notes, they are felt in Beau de Jour, in its opening, as a murky and sour framework surrounded by luminous lavender, with animal and earthy reminiscences, more moderate than in its inspirations; meanwhile, a lovely clean soapy accord emerges, similar to shaving foam, very luxurious. A little over an hour later, its fougère personality takes the stage with a pleasant dry herbal block and a subtle green aldehydic sweetness, where its heart notes do not fail. At this point, although it fades and resembles the two mentioned perfumes less, it preserves its gallantry and impeccable maturity. I add that, in its final phase, it reminds me very slightly of Salvador Dalí Pour Homme. It’s a charming perfume, excellently crafted, like the first Eau Sauvage Parfum; different creations, aimed at paying homage to retro proposals, incorporating modern tints, respecting lineages. Feeling this Beau de Jour on skin generates the desire to choose an outfit that matches it: a fine white shirt, a grey jacket, black trousers, black suede shoes, and a bulletproof smile. My initial impressions: Opening: ‘You can tell the quality. It smells strong and old-fashioned. I’ll enjoy the few millilitres and see you later.’ Dry down: ‘Wow, what a delight! I’ll have to think about how and when to buy a full bottle. I’m in serious trouble.’ XD It’s one of those that gets better as the minutes pass. Before trying it, although I imagined it differently, I knew I would fall in love. I fell for this thing… Uff! If your preferences point to barbershop perfumes from the 90s and back, and you have the wallet, buy it without thinking! Or at least get a decant. A must-try for those who love vintage. It’s sensational. It’s all. UPDATE 13.12.2024: I applied it yesterday at 4 p.m. (it’s 9:15 a.m. now) and a delightful trace of dried basil and moss is still perceptible in the elbow hollow… What a gentleman perfume! Contra wow!
A fougère with a lavender bomb at the opening and dry-down, yet with a subtly elegant touch. It bursts forth with lavender and settles into an earthy, green base. I adore the rosemary note; it lends a certain seriousness. Moderate projection, ideal for mid-afternoon and evening in cool or cold climates. Perfect for semi-formal or formal gatherings. A modernised classic fougère, elegant and evoking neatness. One of my favourites for its simplicity and elegance.
Highly recommended scent, especially for warm climates. Among the best Tom Ford has in its catalogue. There is no other perfume that smells as good and lasts as long.
Beau De Jour is an excellent fougère from Tom Ford, a true bomb of lavender combined with rosemary, mint, geranium, moss, and patchouli. This aroma emanates a classic and timeless masculine character, a genuine marvel. Its performance is notable in both longevity and projection. While Tom Ford fragrances are usually expensive, this is definitely worth it. Without a doubt, it’s one of the best from the house; I place it within the top five. A resounding recommendation for those seeking an elegant and modern fougère.
Wonderful, a great scent. Being a classic and masculine style like the fougère, it has a modern, current touch without being loud. Opens strong and explosive, with a slap of lavender that raises the hairs on your arms, before softening to leave an aura of cleanliness, freshness, and class. Good longevity and moderate sillage. I see it for men over 40 (youngsters should abstain). Very spring-like (doesn’t perform as well in high temperatures, though it gets the job done). My favourite for these dates, alongside Sartorial by Penhaligon’s, Essenza by Acqua di Parma, and Grey Vetiver EDP. Amidst the flood of Arabic, oriental, sweet, and gourmand perfumes, this one lets you feel good and relaxed without being cloying.
Exquisite fougère, to the point of no return. It excites, bringing feelings of joy, tranquility, and thoughts of well-lived times gone by. Very classic and refined. For a serious, firm, and well-dressed person. I use it in warm, tropical, humid climates and it spreads like water on the beach. Excellent.
I was looking for a modern fougère. Lately, I’ve been tired of unisex scents and wanted something that distilled masculinity. Tom Ford is one of my favourite houses; I own more than ten of their perfumes, and I knew I could find what I was looking for here. I bought it blind, guided by videos and reviews, but mostly by trust in the brand. What a decision: love at first sniff. Beau de Jour transports you to a classic barbershop, that moment when your father was shaving and you watched him with admiration. It’s manly, clean, modern, and faithful to the fougère DNA. Smells like a man without fear of sounding classic, but with a very successful modern twist. Notable projection and longevity: over eight hours on skin. The notes are faithful to Fragrantica: a green, clean, herbal opening that evolves into something sweet with a subtle amber, without losing freshness. A natural scent, very well crafted. Although it’s from the Signature line, it has nothing to envy from many niche fragrances. Absolute versatility; it’s an all-rounder. I’d reserve it for spring-summer, not for extreme heat. My only complaint: buying the 50ml bottle; next time I’ll jump straight to 100ml without a second thought. If you’re looking for a classic scent with a modern touch, masculine, clean, and long-lasting, it’s your best ally. No disappointment.
Good heavens, what a wonderful scent. I was lucky enough to grab a batch from September 2019 (A99), the first pre-launch batch before the 2020 release, and my head spun when I smelled it. I bought it blind and have no regrets. Ideal for semi-formal, formal occasions, or just an elegant touch; it’s perfect for spring and autumn.
One of the few, if not the only, to make me sneeze upon application. Too herbal at first due to the moss and lavender. It settles down with patchouli and amber. An excellent fougère for a fresh morning.
Smells like a classic barbershop from the 60s, 70s, 80s; a traditional man’s scent. Rich, projects well and lasts. It gives me the vibe of the old Loewe essence; the current one is a bad-taste joke that barely resembles it, whereas this Tom Ford is a complete beast and well-made. Smells clean, neat, and elegant. They say Tom Ford isn’t niche, just expensive, but they have a host of fragrances that break away from the norm and carve their own path. A house of exquisite quality.
Pure elegance in a bottle.