Perfumes de Soizic Beaucourt

“El fascinating power of our sense of smell”

Before even considering fragrances and perfumery, it was the incredible power of the sense of smell that fascinated me. Of our five senses, it is the most instinctive and the least used; it is the one that connects us with buried memories and emotions. It is both captivating and moving. Although I am naturally inclined towards studies in the arts and literature, my love of aromas led me to attend ISIPCA, the first step in turning a passion into a profession: Perfumist.

My curiosity to understand our sense of smell even better is also reflected in my attraction to the unknown. I am always eager to discover new places, explore innovative processes, and experiment with unique raw materials. As an insatiable explorer, I like to keep moving, in constant agitation. This led, several years ago, to me undertaking a solo journey through the south of India in order to connect with new scents and fragrances on a deeper level. My trip was built around visiting flower plantations, which allowed me to discover unforgettable aromas in their natural surroundings. This impressive journey brought me closer to a culture in which flowers and perfumes are of the greatest importance in people’s everyday lives.

At Eurofragance, when I translate one of their briefs into a perfume, I am in fact transforming an abstract idea into a concrete creation. But above all, I aspire to bring pleasure to their consumers regardless of the product they use. There are few things in life that can make me smile more than being able to create a fragrance that conveys joy and happiness.