Strawberries and Rum by Serge Dumonten

Strawberries and Rum: Serge Dumonten’s New Oriental Vanilla Indulgence

Serge Dumonten has a surprise in store with a new unisex perfume that mixes the zing of strawberry with the warmth of rum. Strawberries and Rum is an Oriental Vanilla fragrance, designed for those who love sweet and comforting scents.

Launched in 2026, it plays with unexpected contrasts: the cheeky tartness of strawberry at the top, a heart of rum that’s both spicy and syrupy, and a base of vanilla, honey and powdery softness.

At first spritz, you get a juicy, barely sharp strawberry that feels like biting into fresh fruit. Before long, the rum emerges, adding a boozy depth that warms up the composition without becoming heavy.

Down at the base, creamy vanilla and honey wrap around soft, powdery notes that lend an old-fashioned, elegant feel. The trail is smooth, cosy and surprisingly persistent for a fragrance this playful.

The main accords are fruity, sweet, powdery, vanillic and honeyed. As the perfume develops, the strawberry moves from fresh and lively to something closer to a candied, dessert-like treat.

Serge Dumonten hasn’t named the perfumer behind this release, but the craftsmanship is clear – it’s light enough for daily wear, yet intriguing enough for evenings out.

With an average score of 4.08 out of 5 based on 12 ratings, Strawberries and Rum has already built a small but enthusiastic following among fans of sweet, oriental perfumes. The sillage sits close, perfect for one-on-one moments.

It’s made for men and women who appreciate gourmand, warm fragrances with a powdery finish. Great for autumn and winter, or for cosy nights when you want to feel wrapped in a scented blanket.

All in all, Strawberries and Rum is a bold move that succeeds: a ripe strawberry hugged by rum, vanilla and honey, all underpinned by a powdery base that gives it real style. If you’re into sweet perfumes with a distinct personality, this latest Serge Dumonten release is well worth exploring.