Gucci
Gucci presents Ambrosia del Deserto: date, rose and a golden dragon
Ambrosia del Deserto joins The Alchemist’s Garden with candied date, rose and patchouli. Created by Nadège Le Garlantezec, it is already listed on Gucci’s UK website.
The Parfumistas journal
Perfume news
Every launch with its notes, its perfumer and the perfume's page in the catalogue.
22 articles 7 editors Updated 31 Oct 2026
September 2026
Tom Ford
Tom Ford presents Ombré Leather Reserve: juniper, sandalwood and black leather
Ombré Leather Reserve adds juniper and cypress to Tom Ford's leather. What changes compared with the original and how to recognise the new silver-capped bottle.
Santa Eulalia
Heritas: Santa Eulalia marks a century since its first show with a formula by Chris Maurice
Heritas revives a formula by Chris Maurice to mark a hundred years since Santa Eulalia's first show. Notes, bottle, sizes and prices.
Louis Vuitton
Journey to China: Louis Vuitton brings three perfumes to the international market
Tea Storm, Ink Mark and Moon Tale are now in Louis Vuitton's UK catalogue. Tea, ink and flowers in three perfumes by Jacques Cavallier Belletrud.
Mercedes-Benz
I am Mercedes: Sophie Labbé’s new orange blossom fragrance
Mercedes-Benz presents I am Mercedes, Sophie Labbé's eau de parfum with orange blossom, vanilla and a bottle that reinterprets the brand's star.
Tauer Perfumes
Geranium Absolue: Andy Tauer gives geranium more room
Andy Tauer presents Geranium Absolue, with Bourbon geranium, lavender and tonka. How the eau de parfum came about, plus its size and price.
Loewe
LOEWE introduces Smoky Rain, a perfume inspired by a summer storm
Smoky Rain expands LOEWE's Crafted collection with cedar and incense. The notes, the bottle and the price of this new eau de parfum.
Bvlgari
Bvlgari launches Omnia Amethyste Eau de Parfum with a more intense iris
Alberto Morillas puts iris at the centre of Omnia Amethyste Eau de Parfum. The changes from the EDT, notes, bottle and availability.
Tommy Hilfiger
Tommy Hilfiger presents Freedom with Camila Cabello as the face of the campaign
Honorine Blanc and Alexandra Monet created Tommy Hilfiger's new women's eau de parfum. Lychee, magnolia and Vanilla Blue are its main notes.
DedCool
DedCool launches Mocha Magic: coffee, biscuit and bourbon in the same bottle
DedCool's new release arrives on 14 September with espresso, mocha and a heart of biscotti, toffee and bourbon. There is a 50 ml bottle and a travel format.
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