So French by New Brand Parfums

So French: New Brand Parfums' Floral Fruity Eau for Women

With So French, New Brand Parfums introduces a feminine scent that marries the crunch of ripe berries with the softness of blooms. Launched in 2021, it offers a playful yet composed character, perfect for those who like their perfumes sweet but grounded.

The olfactive composition leads with blackberry and cherry, moves through a heart of violet and rose, and finishes with sandalwood, patchouli and vetiver.

So French is all about lovely tensions. The opening is a juicy burst of blackberry – sometimes referred to as black raspberry – and cherry, with a candy-like allure that is kept in check by the floral middle notes. Violet gives a slightly powdery feel; rose brings a timeless romance.

After the initial sparkle, the base emerges: sandalwood, patchouli, and vetiver create a smooth woody foundation with a hint of earthiness. This is where the perfume reveals its maturity, ensuring the fruity top note doesn't overshadow the rest. Expect accords of rose, fruitiness, sweetness, cherry, florals, wood, and aromatic touches.

With moderate projection, So French works well as a day-to-day companion from spring to early autumn. It's noticeable enough to make an impression, yet refined enough for an office setting.

The bottle design is minimalist and modern, fitting the brand's idea of updating French elegance without nostalgia. Even though New Brand Parfums hasn't been around long, this blend shows real craftsmanship.

So far, the sole review gives it 4 out of 5, a strong signal for a newcomer. As the perfume gets more exposure, we can expect a growing number of opinions.

Women who enjoy floral fruity fragrances with a sweet, woody undertone and who look for a scent that is lively yet refined will be at home with So French.

So French is a striking first effort from New Brand Parfums. It captures the carefree charm of red berries, the grace of flowers, and the depth of smooth woods, resulting in a feminine fragrance that feels both joyful and elegant.