Perfumer
Mathilde Bijaoui
Mathilde Bijaoui was born in Paris, carrying a dual inheritance of her father’s vibrant North African culture and her mother’s traditional French education. She inherited both traits, which shaped her character and creativity. From an early age, Bijaoui’s father introduced her to the world of cooking, where she developed a sharp sense of smell while exploring various ingredients at the market. This exposure to different aromas sparked her fascination with fragrances.
Bijaoui’s passion for fragrances grew after a visit to the Osmothèque, the international perfume conservatory in Versailles. Upon discovering the renowned perfumery school ISIPCA, she decided to pursue her dream of becoming a perfumer. Bijaoui completed two years of chemistry studies before enrolling at ISIPCA.
In 2004, Mathilde Bijaoui joined the prestigious fragrance company MANE, initially working in Bar-sur-Loup before moving to Paris in 2005. Known for her crisp, pure style, Bijaoui has created a variety of fragrances for various brands such as BDK Parfums, Bentley, Betsey Johnson, Charriol, Deborah, Dolce & Gabbana, DSQUARED², Ermanno Scervino, Etat Libre d'Orange, Giovanna Antonelli, Gucci, Jacomo, Jean-Louis Scherrer, Jil Sander, Jo Malone London, L'Artisan Parfumeur, La Martina, LabSolue, Lalique, Lilly Pulitzer, Mami Wata, Mezel, Milano Fragranze, Narciso Rodriguez, Neotantric, Nest, NEZ, Parfums Marco Serussi, Penhaligon's, Police, Pozzo di Borgo, Roberto Cavalli, Roger & Gallet, Salvador Dali, Snif, Souleiado, ST. Rose, Tous, YesForLov, Yves Saint Laurent, Zadig & Voltaire and Zaharoff.
Among her most popular creations are Jo Malone London Myrrh & Tonka, BDK Parfums Gris Charnel, Etat Libre d'Orange Tilda Swinton Like This, Lalique Hommage à l'Homme Eau de Toilette and Jo Malone London Scarlet Poppy Intense.
Mathilde Bijaoui’s approach to perfume creation is deeply rooted in her childhood experiences with her father, who nurtured her love for gastronomy and the world of the senses. This background has inspired her to create fragrances that play with materials, textures and emotions, resulting in a distinctive, crisp and pure style.
Bijaoui’s inspirations come from her personal experiences, her diverse cultural background and her love of the world of the senses. She aims to enchant everyday life by capturing the essence of emotions, memories and stories through her fragrances. Her collaborations with various brands show her ability to understand and reflect the unique identity and essence of each brand in her creations.
