Romano Ricci

Born on 10 May 1978, Romano Ricci comes from a family with deep roots in the world of fashion and perfumery. As the great-grandson of the designer Nina Ricci and the grandson of Robert Ricci, the nose behind the famous L'air du temps, Romano was born into an already established fashion dynasty. However, he was determined to forge his own path in the world of luxury. Despite his prestigious lineage, Romano Ricci chose to become a self-taught perfumer. He perfected his craft by working for seven years with some of the most prestigious perfumers in the industry, such as Francis Kurkdjian, Isabelle Maillebiau and Pierre Bourdon, before embarking on his own business journey. In 2007, Ricci founded the exclusively women’s fragrance brand "Juliette Has a Gun", which combines romanticism, modernity and humour in its approach to creating perfumes. Each fragrance is a lesson in seduction, offering a new perspective on traditional perfumery. The brand name is inspired by innocent Juliet from Shakespeare, brought into the 21st century and equipped with a metaphorical gun, symbolising the liberation of women and, at times, a touch of revenge. In addition to "Juliette Has a Gun", Romano Ricci is also co-founder of Nose , which shares his vision of creative, intelligent and decidedly feminine fragrances. For Ricci, perfume is an essential tool of seduction, defining one’s style and personality as much as fashion or make-up. Romano Ricci’s unconventional approach to creating perfumes has earned him a reputation for being a pioneer in the industry. He is known for the whimsically ironic names of his fragrances, such as "Another Oud", "Mad Madame", "Not a Perfume" and "Anyway", as well as for his intriguing blends of notes. Under his leadership, "Juliette Has a Gun" has become a symbol of modernity and innovation in the world of perfumery since its launch in 2006.