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Coach for Men by Coach

Men 2017

Brand
Coach
Perfumer
Anne Flipo

Description

Coach for Men by Coach is an aromatic woody fragrance for men. Launched in 2017, this composition was created by Anne Flipo and Bruno Jovanovic. The top notes reveal a vibrant freshness with pear, bergamot, kumquat, lavender and grapefruit; the heart unfolds a spiced and herbaceous elegance thanks to cardamom, geranium and coriander; while the base notes offer a deep…

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Quick summary

When to wear it (votes)

  • Winter 11%
  • Spring 32%
  • Summer 31%
  • Autumn 26%
  • Day 66%
  • Night 34%

Key notes

Community

4,291 votes

  • Positive 85%
  • Negative 5.2%
  • Neutral 9.9%
positive reviews 4.3 k community votes
LongevityModerate SillageModerate Best momentDay CharacterMasculine

The olfactory pyramid

A guide to the opening, heart and lasting trail of the fragrance.

The community speaks

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In the collection

Leading answer I own it

14,190 votes

Season

Choose several

Leading answer Spring

7,291 votes

Time of day

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Leading answer Day

3,640 votes

Each question has its own vote count. You can choose several seasons.

Fragrance profile

About Coach for Men

Main accord citrus Year 2017 Gender Men Perfumer Anne Flipo · Bruno Jovanovic

Coach for Men by Coach is an aromatic woody fragrance for men. Launched in 2017, this composition was created by Anne Flipo and Bruno Jovanovic. The top notes reveal a vibrant freshness with pear, bergamot, kumquat, lavender and grapefruit; the heart unfolds a spiced and herbaceous elegance thanks to cardamom, geranium and coriander; while the base notes offer a deep and lasting warmth with ambergris, suede, Amberwood and Haitian vetiver.

Fruits, vegetables and nuts Flowers Spices Green, herbal and fougère Musk, amber and animalic Resins and balsams

How it wears

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Longevity

Leading answer Moderate

2,912 votes

Sillage

Leading answer Moderate

2,930 votes

Character

Leading answer Traditionally masculine

2,413 votes

Value perception

Leading answer Good value

2,256 votes

Community reviews

40 reviews

Share what you noticed: opening, drydown, sillage and the moments when it works for you.

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  1. I tried it in-store and within two seconds I knew it was my signature scent; I’ve smelled over 300 perfumes and nothing more enchanting in this category… However, I told the sales assistant I’d return to see how it developed on my skin (practically a formality, as I was already smitten)… and oh surprise, she wasn’t lying. Within 15 minutes, 85% of the scent had vanished. Since Eau de Fraîche to the original Aqua di Gio, I’d never encountered anything so fleeting… What a pity… sometimes one doesn’t understand why they make things difficult and the final step, the one that would catapult them, they let slip away.

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  2. It’s an easy scent to like, but it doesn’t last at all. I put it on and get maybe 30 minutes of projection at most. Don’t buy it for the price; I’d rather buy a load of Axe which last much longer. Recommendation: don’t waste your money on this perfume, it lasts nothing. For the $40 I paid, there are far better and longer-lasting alternatives.

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  3. It’s a ‘blue’ fragrance, for daily wear, ideal for office workers, though it suits almost any occasion. It has a pleasant fruity sweetness, with soft but present sillage and projection. Its longevity hovers around 6 or 7 hours. It works brilliantly in spring. At first, the kumquat orange stands out, followed by a sweet pear; it does remind me of Ultra Male by Jean Paul Gaultier, but it’s a subtler and fresher version, compatible enough to wear on the same day. In the heart notes, there’s a hint of lavender that blends quickly with the dry down, which has an ambroxan, musky, and clean touch. You can sense the influence of Sauvage, but it’s much kinder. As for value for money, it’s an excellent option. Perhaps it won’t be everyone’s favourite, but it’s one that always looks good.

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  4. It smells good, but its longevity and projection are a joke. There are better options on the market at the same price, even from the same brand.

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  5. This is a great perfume within my collection; it smells very masculine and elegant. I like to wear it in cooler climates, such as in spring. To my nose, it’s very similar to Jimmy Choo Man, which I also own, about 95% similar in my opinion. On my skin, it lasts around 6 hours, which is formidable. I give it 9.5/10. A wonderful aroma, modern, elegant and gentlemanly. Easy to like.

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  6. Pros: It’s a fantastic perfume, smells delicious and girls love it. Cons: it doesn’t last at all; if you want it to last properly, you must spend a bottle a week. The only appropriate use I saw was for the gym, and it barely lasts the 90 minutes I spend there.

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  7. I tried it for the first time in a shopping centre and liked the scent; shortly afterwards I bought it and the aroma didn’t quite convince me, but I have received several compliments. That said, it lasts quite a while: with about 10 sprays on clothes and skin, it lasts from 9 to 10 hours.

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  8. It is one of the best aromas I’ve perceived regarding versatile perfumes. If it had better longevity, projection, and if the quality of its heart and base notes improved, this would be one of every man’s favourites.

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  9. LePréféré

    I didn’t expect much as I bought a cheap tester, and the truth is I’ve loved it. It easily lasts 6 hours on skin and 7-8 on clothes. Sometimes I don’t feel the perfume, but every now and then it releases bursts of a clean scent and reminds me the aroma is present. Totally worth it, and I bought it for around $35.

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  10. It’s a fragrance that delivers; you smell clean because it literally smells like some fabric softeners or detergents (with a slightly more complex aroma). People will like smelling like this, even if it’s a bit generic. In my case, I like that fruity tone that characterises it.

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  11. Rich scent with a strong fruity and sweet touch. Ideally suited for summer, spring, and autumn days, or those hot nights by the beach. Some found it fresh, but I believe Halloween Rock On surpasses it in freshness.

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  12. Urielnoriega19

    Excellent scent, though it depends on the batch you get. The early batches lasted 8 hours, but recently I’ve tried some that don’t even reach 5. Worth having in your collection to alternate on more casual days with your other fragrances. It should be cheaper now than when it launched; just ensure the batch is close to the year of creation and you’ll enjoy it immensely.

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  13. A perfume for daily use, that typical ‘blue’ that smells good without annoying work colleagues. People will like it or not, but it has a brutal projection when you first go out before fading to about 6 hours. Smells very much of lavender, and for me, it could be a good substitute for Dior’s Sauvage EDT, which now costs a fortune—more expensive than olive oil. They don’t smell the same, but serve similar functions; although Dior is better, Coach is good for everything. The drawback with these perfumes is that they aren’t a 10 in anything, but they allow you to go out every day without worry.

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  14. I started with lower expectations and was pleasantly surprised upon smelling it. It’s a rich aquatic floral masculine opening for the first hour, before turning fully aquatic, reminding me of Bvlgari Aqva. It does its job, is versatile, but I recommend using it in summer or warm climates. Lasts the normal amount for its price. In summary: Scent 8/10, Presentation 10/10, Longevity 8/10, Sillage 7/10.

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  15. Coach for Men is delicious and versatile, perfect for daily wear, the office, or school. I’ve tried many perfumes and this has become one of my favourites, not because it’s spectacular, but because it’s well-constructed: neither too wild nor like Dylan Blue, nor excessively fresh. It’s a battle-proof option when you don’t know what to wear. It doesn’t stand out for longevity (5-6 hours), but it feels good and has a rich, subtle yet perceptible sillage. My wife said she loved it and could still smell it after 7 hours. Up close I don’t notice it much, but when I move around, I do. It’s generic but of good quality; worth it when on discount, though always test first. Hardly anyone will dislike it.

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  16. Coach for Men is versatile and ideal for daily wear, but I don’t think it’s a ‘blue’ fragrance; it falls into another category: GREY. To give examples in this group: Dior Sauvage, Jimmy Choo Man, Prada Luna Rossa Carbon, Creed Aventus, Zara Vibrant Leather, Montblanc Starwalker. It has a fresh and fruity opening, highlighting the mandarin and pear over a clean lavender base. As it settles, sweeter, floral and woody notes emerge. In the dry down, what I notice most is the suede and ambergris. It’s very rich and masculine, without being aggressive. Although it’s ‘sweet’, it’s not cloying; it generates effervescent freshness and cleanliness. Ideal for casual use and moderate temperatures. In the dry down it’s very similar to Jimmy Choo Man, but Coach has a more citrusy opening, and although neither stands out for longevity, Coach has better sillage and longevity on my skin.

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  17. A blue fragrance, generic, fulfils the purpose of smelling good but isn’t distinctive. I wouldn’t recommend it as a signature scent. As a blue, it doesn’t even compete with the market giants like YSL Y, Sauvage, Dylan Blue or Bleu de Chanel. If you’re looking for something blue, versatile and with character, go for Salvatore Ferragamo’s Acqua Essenziale Blu: cheaper and more fulfilling. This perfume should be worth $25.

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  18. It has a fresh, sparkling sweetness, although it seems simple and hard to distinguish from other fragrances with the same aim. The price is reasonable, not very expensive. I use it in spring-summer and during the day. I recommend 3 or 4 sprays.

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  19. It’s a blue very much in the vibe of the original Cool Water, but more sparkling and energising. It hasn’t displeased me, quite the opposite, although I’m not a big follower of aquatic scents. A good option for summer, though we’ll have to see how it holds up in cooler temperatures or air-conditioned spaces.

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  20. Horrible fragrance. I don’t know what’s going on, because I can’t smell it; if it weren’t for buying it at my trusted perfumer, I’d doubt its authenticity. It’s somewhat citrusy, but I had to reapply it three times in three hours, with 10 sprays, to feel any sillage. The only thing I noticed was a horrible ambroxan. It’s a super-generic fragrance, seems like aftershave, and I think it’s a rip-off that they sell it in retail stores for $90 as if nothing. Please go for Yves Saint Laurent’s Y if you want something rich. I’ll leave this for the gym or sell it, because I truly didn’t like it at all.

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  21. I wear it for work: easy and pleasant scent. Smells synthetic but it’s addictive. Effervescent fruity opening. When dried, compared to other fragrances, it’s a middle ground between Legend and Legend Red, meaning a Legend with a bit more fruit. Usable unless there’s extreme cold or heat. Better for day than night; if at night, only for very informal situations. Coach for Men’s longevity is short: 4 or 5 hours, and I struggle to find it on my skin. It doesn’t have great projection, but I must say I really like its trail during those hours: every time I move, lift my arms, or walk, I feel it very present, a weak but subtle presence; at 4 hours, when I can’t find it on my skin, it seems to activate with movement. Very ideal for the office. People will smell you, they’ll know it’s you, and you won’t bother or invade anyone. Don’t miss out on giving it a chance just because of its low performance: decant/perfume in the backpack, reapply mid-day, and that’s it. Not everything has to be beast mode. EDIT 2025: it’s not over the top… still a solid 6/10, good perfume.

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  22. On first try, it seemed very synthetic, but I kept testing it and it smells nice, similar to other blue fragrances, but I felt it lasted very little, I didn’t feel its trail for more than half an hour, and it didn’t last more than four hours: total disappointment. Later, I sold it to a friend in autumn without knowing that cool weather would be its strong suit. My friend wore it and couldn’t believe that same perfume was emitting such a trail, so I sprayed a bit of this fragrance; we went out and it turned out that now it projects and lasts decently more than I was used to. After three hours, it was still projecting, and in the morning, I felt a subtle scent I couldn’t believe. He still uses it to this day and always receives compliments from girls; I wouldn’t buy it again, yes, there are better ones, but given the price, it’s worth it. I think it depends a lot on the type of skin of the person using it, it’s good, gives compliments, and makes itself noticeable, which is the main thing.

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  23. aerl850212

    This fragrance smells very good, super versatile, and has good performance for an EDT. It’s one of the few fragrances I’ve bought where I can detect the different faces of the olfactory pyramid of the notes that make it up. Upon spraying, I immediately detect the volatility of the citrus/fruity notes, very delicious, projecting quite a bit for approx 30 min before slowly transforming into a smoky, slightly sweet scent, and finally lasting until the end with ambroxan and vetiver smells very similar to Dior Sauvage. If this fragrance had much better performance, it would undoubtedly be a perfumery jewel, but for the price, it gives more than it costs, without a doubt.

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  24. I revisited this fragrance, which at one time was one of my favourites. I had stopped using it because it’s true that it doesn’t last more than 6 hours on skin and is only felt strongly for about 2 hours. Despite its performance, I think it’s a recommended fragrance. It has a charming fruity scent that, when dried, turns woody. It’s a versatile fragrance because it has fresh notes but also sweet tones, so I consider it can go well in any weather, although I’d say more for spring-autumn, especially during the day. I give it a 7.5/10.

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  25. It reminds me more of 212 VIP, too sweet for my taste and a bit cloying; now in summer I prefer citrus, for winter we’ll have to see, or rather try.

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  26. Jorge Serna

    COACH FOR MEN has left me indifferent this fragrance from Coach. Generally, it’s a fragrance that fulfils its purpose, smells good. I can even say it smells very good. It opens with a pear fruity note, accompanied by some citrus, which as the life of this fragrance progresses will lose prominence. The pear accord remains present until its dry down, where an amber base comes to the fore. I also detect cardamom and coriander in its heart phase. The issue is that for me, it lacks personality; I feel it’s somewhat generic, though this isn’t entirely bad. In fact, it reminds me of certain scents from the early 2000s. Its performance is average, between 7-8 hours; the first two with medium projection, then gradually dropping to skin level, although always present at distances less than a metre. It has its charm. I see it as versatile, for use in temperate weather, excluding extreme heat and cold. Suitable for informal and semi-formal wear. Appropriate for office and casual outings. Good value for money. Generates compliments.

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  27. Memura500

    It’s a very good and versatile fragrance that, in any situation, goes unnoticed… I notice it a bit like the smell of any aerosol deodorant that promises to be fresh, although perhaps this is due to the ambergris note.

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  28. To start, I’d say I think it’s a fairly pleasant perfume. Opens citrus/fruity and, when dried, introduces a note in the style of coumarin (tonka bean) and an ambroxan/ambergris base. I especially like the smell after the first 5-15 minutes, where the fruity notes settle, with a very synthetic but I think decently achieved and pleasant pear, with the own citrus more pungent and astringent. In this case, to my delight, the roasted tonka is very controlled. It’s like a potpourri of all the perfumes of this style we already know. There’s a hint of Sauvage, of Chanel Allure Homme Sport, of YSL Y Parfum, and I could go on and on. The difference is that here the perfume is as if it were in the middle of all of them. That is, it’s not very sweet, nor is it too citrusy, nor does the ambergris stand out above the rest of the notes, etc. Seems quite well balanced. The performance is like all these (I don’t include Sauvage): weak and discreet, although it lasts a few hours, especially on clothes. The trail is non-existent. Like almost all perfumes of its ‘millennial’ time, it’s soft, discreet, and rather bland. That is, for ‘men’, but with plucked eyebrows and where chest hair is scarce. Bear in mind this as a metaphor. It will please the female sex (generalising), as it barely smells and they can wear it perfectly, as, like almost all these modern things, despite the poetry they want to sell us and many swallow like lapdogs, it’s totally androgynous. In other words, metaphorically: don’t put too much spice, because the choni teenager, normally with big breasts, who Jeremy features in his videos, might not like it. It hasn’t displeased me, on the contrary, I liked it, but I see it as quite bland, with little character and weak performance. It’s like having ‘one more’. But I insist, it smells quite good and as other colleagues comment, I see it as versatile.

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  29. I loved it, it’s fresh, sexy, masculine, versatile… they say it’s similar to other fragrances, but I haven’t confirmed it yet. It has that pear sweetness, bergamot, grapefruit, sour orange… its touch of amber and flowers gives me a woody sensation, dear, it’s very good for my nose and skin. A rich itch when it dries. I haven’t used it on clothes yet, I’ll check how it changes. Scent: 8.5, price: 8, longevity: 8.

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  30. daniiecrowley

    I’ve had this fragrance for almost a year and have been able to try it in every season; the first thing I must say is that it’s a very versatile fragrance. You can wear it to the office, the supermarket, a party, a bar, a meal, and it won’t look bad; it’s a rich fruity scent that turns slightly woody and masculine, but quite generic and very plain, as happens with many of the blue fragrances that have come to flood the market. Opens rich, fruity, but at least on my skin, it’s a duration of barely 20 minutes in what the woods come out, and in less than an hour it becomes a scent very close to the skin; sometimes I struggle to smell it. The longevity on my skin is barely 4 hours, which is very fatal for a fragrance that, in theory, shouldn’t have suffered the 100 reformulations of Le Male or Aqua Di Giò to have such bad performance. My recommendation is to smell and try, as within its family there are better options (which is not a scent I find pleasant at all), but searching in perfumeries, websites, or apps, it remains at a disadvantage because for a lower price you can acquire something of better quality and duration or, with a bit more money, acquire something better constructed. (Approximate price in Mexico 1200-1700 Mexican pesos or in dollars between 50 and 80 tentatively). In my personal opinion, I use it because it was a birthday gift but the bottle ends and I never plan to see it again.

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