Homem Identidad by Natura
Men 2026
Main accords
Description
Homem Identidad: Natura’s New Woody Signature Natura has expanded its men’s range with Homem Identidad, a woody fragrance launched in 2026. Created by Verônica Kato and Clement Gavarry, it is a complex, characterful composition. The scent opens with a burst of fruit and spice before settling into a warm, balsamic base. It is a modern woody fragrance with a confident,…
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When to wear it (votes)
- Winter 42%
- Spring 18%
- Summer 1.1%
- Autumn 39%
- Day 22%
- Night 78%
Key notes
-
Top
Black Cherry
-
Heart
plum
-
Base
tonka bean
Community
211 votes
- Positive 86%
- Negative 4.3%
- Neutral 9.5%
The olfactory pyramid
A guide to the opening, heart and lasting trail of the fragrance.
The community speaks
Compare the results and tap an answer to add your vote.
In the collection
Leading answer I want it
633 votes
What do you think?
Leading answer Love it
211 votes
Season
Choose severalLeading answer Winter
371 votes
Time of day
Choose severalLeading answer Night
204 votes
Each question has its own vote count. You can choose several seasons.
Fragrance profile
About Homem Identidad
Homem Identidad: Natura’s New Woody Signature
Natura has expanded its men’s range with Homem Identidad, a woody fragrance launched in 2026. Created by Verônica Kato and Clement Gavarry, it is a complex, characterful composition.
The scent opens with a burst of fruit and spice before settling into a warm, balsamic base. It is a modern woody fragrance with a confident, refined personality.
The top notes are immediately eye-catching: black cherry, raspberry, blackberry and pear combine with lavender and bergamot, while cardamom, black pepper and thyme inject a lively spicy freshness. The result is bright, slightly sweet and very energetic.
The heart is where the fragrance softens and gains depth. Plum, sage, violet, orange blossom, lily of the valley and davana form a smooth floral bouquet, with elemi adding a faint resinous shimmer. It is an elegant transition that keeps the scent moving.
The base is a luxurious blend of woods and balsams. Sandalwood, cedar, vetiver and palo santo sit alongside leather, amber, tonka bean, benzoin, patchouli and copaiba balsam. This drydown is creamy, gently sweet and softly leathery, with just enough sweetness to feel comforting rather than cloying.
With perfumers Verônica Kato and Clement Gavarry at the helm, the composition feels deliberately paced, revealing fresh, fruity, floral and woody moments in turn. It is an ambitious structure, but the execution is smooth and cohesive.
The fragrance has received an average score of 4.34 out of 5, based on 211 ratings and 17 reviews so far. For a 2026 launch, it is clearly making a strong first impression.
Men who like woody scents with a fruity and aromatic edge will find a lot to enjoy here. It is particularly well suited to cooler evenings and autumn days, and it has enough presence for those who want a distinctive signature all year round.
Homem Identidad is a well-executed woody fragrance that balances generosity with refinement. It may not reinvent the wheel, but it offers a rich, evolving journey that is easy to appreciate and hard to forget.
Fruits, vegetables and nuts Spices Flowers Green, herbal and fougère White flowers Musk, amber and animalic Woods and mosses Resins and balsams
It may remind you of
Ranked by what the community voted.
More from Natura
Related editions
More from Clement Gavarry
How it wears
Compare the results and tap an answer to add your vote.
Longevity
Leading answer Long-lasting
111 votes
Sillage
Leading answer Moderate
110 votes
Character
Leading answer Traditionally masculine
110 votes
Value perception
Leading answer Good value
105 votes
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Community reviews
23 reviews
Share what you noticed: opening, drydown, sillage and the moments when it works for you.
What an absolute gem at a ridiculous price. If you put this fragrance in a designer bottle, it would probably cost 4 times as much. Warm, spicy and fruity, completely on trend.
Finally, a good fragrance from Natura, which had been making poor, expensive, redundant launches. This perfume is a charmer—it’s an exquisite, pleasant scent, and I doubt anyone won’t like it. Fruity, sweet; I liked it, and it makes you want to wear it. If you see it in the sale, don’t miss it. It has many similarities with potence/sagas; the fruits change, but it’s the style. 9/10.
Perfume bomb! One of those everyone likes, ideal for cold nights out with friends or dates. It starts off really sweet and fruity, and in the dry-down you can feel the woods more. I’d buy it again.
One of the best from Natura in recent years. A rich, sweet scent that is tempered by the leather and black raspberry, which give it that darkness/masculinity. It’s perfect for dates, gatherings or any close encounter, because it’s a fragrance that won’t stay with you all night; it needs reapplying after 5-6 hours. As for sillage and projection, it has a fairly noticeable personal bubble and good sillage for the first hour and a half, then it fades like most Natura fragrances, but this one lasts a little longer, and on clothes (as always) that duration extends a bit more. Definitely approved for the price—it has aromatic quality, originality and doesn’t disappoint.
This is a very good launch. It mainly smells of raspberry and woods, very pleasant, recommended. As for longevity, it lasts more than 6 hours on the skin, more than enough to wear it in winter/autumn or on fresh evenings; it works brilliantly.
I bought it not long ago; I had smelled it in a Natura shop and it reminded me of Azzaro Elixir, my favourite perfume. The opening of Homem Identidad has that combination of dark fruits and wood, but in the dry-down it is about 80% similar to Azzaro Elixir. In terms of longevity, it lasts about 5 hours on me and projects for the first hour. But for the price I got it for ($18), I can’t complain. It’s a 10/10 perfume if we’re talking about value for money. I recommend it 100%.
This is a fragrance you should give a chance without drawing ‘influenced’ conclusions from social media. I have niche, designer and one or two catalogue fragrances in my collection, but, like everything in life, you have to go out and discover things in order to have conversation material and your own judgement. My opinion? I know there are plenty of options on the market; the world of perfumery is an ‘I like it, I don’t like it, I love it or I hate it’, and that, ladies and gentlemen, is what brings it to life. Identidad de Natura is a proposal I was able to enjoy while walking around a shopping centre: I spotted that stand from the same brand when I was literally out shopping for a perfume, but I kept coming across ‘the same old thing’ (at least for now, before travelling to Europe). The girl, very friendly, showed me every one of them; among them all, three caught my attention, including this one. It has a very rich opening, not at all alcoholic, a sensation of red fruits, citrus, flowers (without overdoing it), woods, leather and amber — a very rich blend, different from the whole line. There are good proposals, and truly, for me, a man with heavier tastes in masculine perfumery, I liked it. It’s ideal for rainy days, cold climates, a cup of coffee and, why not, a good tobacco. It smells of quality, no doubt; it doesn’t smell like a catalogue perfume. Educate yourselves: in other countries, Natura is regarded as being on a par with other renowned perfume houses; there are noses and authors behind every creation. Please, I ask those who read me to consider these points before giving an opinion: don’t look for the same scent of a niche or designer fragrance at a price (at least at what this one costs), because you will risk getting a knock-off. You get what you pay for; it is not the same scent, it is not the same; the more you accept it, the better. Natura has quality in its raw materials. Learn that just because the bottle says Eau de Parfum, Eau de Toilette, Parfum, Elixir, etc., that doesn’t guarantee longevity. Enjoy life, and remember that scents bring us all kinds of memories.
I bought Natura Homem Identidad very recently, taking advantage of a visit to a Natura shop to find a Mother’s Day gift here in Chile, and the truth is I fell in love at the first sniff. I loved that particular opening where a black cherry and blackberry stand out, all accompanied by a subtle touch of cardamom that gives it a great deal of personality. Then, as the perfume settles and we reach the base, an exquisite sweetness remains, led by sandalwood and tonka bean, which simply impressed me. It’s a very well-crafted, warm composition that is extremely rich to the nose. I consider it a rather elegant perfume and clearly designed for cold weather, which makes it spectacular to wear right now during this winter season. I perceive it as a totally masculine scent, with a profile that I imagine is perfect for a serious man; the way I see it, it has all the right vibes to be worn with a suit, although in the end it doesn’t matter because it’s so great that it stands out on its own, no matter how you dress. Don’t hesitate to buy it, exclusively if you are looking for an excellent option for getting through low temperatures. While it must be admitted that the longevity is only so-so and it’s not a beast in terms of performance, for the price you pay (which honestly wasn’t expensive at all) it’s a brilliant alternative that is worth every penny. What’s more, it has already earned me quite a few compliments from the people around me, so I fully recommend it as an excellent addition to the collection.
Spectacular perfume. If you’re looking for a fragrance similar to Azzaro Most Wanted Elixir, this one works very well. It shares that opening of red fruits and the leather heart. The only thing I notice is that this one is slightly fruitier throughout its wear on the skin, whereas the leather in the Azzaro is drier, not as sweet. Lasts approximately 6 hours with a good trail. It’s not an everyday perfume, but in cooler weather you can wear it often. The perfume gives me a feeling of warmth; it’s sweet but not cloying. My rating is 9/10.
A perfume that’s easy to like for the vast majority. What comes through most in the opening is that red fruit element, and when it dries, it balances with the tonka bean and the woods. Excellent longevity; it projects well for the first hour, though afterwards it settles into more of an intimate scent. Ideal for dates and meetings; nothing flashy but very seductive. Great launch.
It’s true that it could be similar to many other fragrances, but what it has is the quality and how well made this chameleon of perfumery is. Don’t take what they say as a bad thing. Red fruit sweetened with amber, woods and lightly spiced. Spectacular performance. One of those that lasts for days on clothing and still smells good. It has no age, but it does have a season: any except summer, maybe only for a particularly cool night. Then for the rest of the year. 10/10. Setting out to criticise this perfume negatively is already a matter for those who try to elevate themselves as exquisite and different by disparaging something good. Objectively speaking, this perfume is a cracker. Whatever anyone says.
If there’s one thing Natura usually doesn’t fail at, it’s quality. It is a solid, intense perfume; you can tell the quality. What it lacks is identity: the name doesn’t represent it at all. It’s a perfume that could be any other – sweet, fruity, youthful – in which trying to discern notes can prove a pointless game. It’s not really to my taste, but it will probably be very well received by younger users.
A fragrance for the night, seductive and fashionable. Very much in the Natura style and at an excellent price ($28 in Chile). It lasts well without becoming cloying. It reminded me of Azzaro Most Wanted Intense, but with a hint of dark berry that makes it quite distinctive.
It smells like a Carolina Herrera. I don’t find it innovative; it simply does the job. It’s ideal for younger people. Quite honestly, I don’t see the appeal. Also, the longevity and projection aren’t good. Rating: 3/10.
The opening and the first few minutes remind me a lot of 212 VIP Black by Carolina Herrera; then it heads in another direction. From the Homem line, this one and Potence are the fruitiest I’ve tried. It’s a sweet, rich, masculine fragrance, but not everyone will like it. Wear it in cold weather, in the evening. An 8/10.
It’s a twist on Azzaro Forever Wanted Elixir that goes in a darker direction, without the fruity element that balanced that masculine leather of the original perfume, and with a raspberry combination which here, at least, seems to be predominantly a blend of blackberry and plum. There are better clones, such as the one from Arabiyat, which is a bit fresher and more versatile than this one. I also feel that it doesn’t project much and becomes a kind of personal scent bubble. At least, those are my first impressions. 7/10.
I don’t know why, but I’ve just tried it and at least in the opening and the first few minutes, it reminds me of 212 sexy men by Carolina Herrera… It’s nice 😄
It’s true that it could be similar to many other fragrances, but what it has is the quality and how well made this chameleon of perfumery is. Don’t take what they say as a bad thing. Red fruit sweetened with amber, woods and lightly spiced. Spectacular performance. One of those that last for days on clothes and still smell good. It has no age, but it does have a season: any one except summer, maybe only for a particularly cool night. Then for the rest of the year. 10/10. Starting to criticise this perfume negatively is already a trait of those who try to elevate themselves as refined and different by running down something good. Objectively speaking, this perfume is a cracker. No matter who it hurts.
I don’t know why, but I’ve just tried it and at least in the opening and the first few minutes, it reminds me of 212 sexy men by Carolina Herrera… It’s nice 😄
I bought it recently; I’d smelled it in a Natura shop and it reminded me of Azzaro Elixir, my favourite fragrance. The opening of Homem Identidad comes out with that combination of dark fruits and wood, but in the drydown it is 80% similar to Azzaro Elixir. In terms of longevity, it lasts about 5 hours on me and projects for the first hour. But for the price I got it for ($18), I can’t complain. It’s a 10/10 perfume when it comes to value for money. I 100% recommend it.
I bought Natura Homem Identidad very recently, taking advantage of a visit to a Natura store to look for a Mother’s Day gift here in Chile, and truth be told, I fell in love with it at first sniff. I loved that very particular opening where black cherry and blackberry stand out, all accompanied by a subtle touch of cardamom that gives it a great deal of personality. Then, as the fragrance settles and we reach the base, there’s an exquisite little sweetness led by sandalwood and tonka bean that simply impressed me. It’s a very well-crafted, warm and extremely rich composition to the nose. I consider it a rather elegant fragrance, clearly designed for the cold, which makes it spectacular to wear right now in winter. I perceive it as a totally masculine scent, with a profile that I imagine would be perfect for a serious man; the way I see it, it has all the vibes for wearing with a suit, although at the end of the day it doesn’t matter because it’s so great that it stands out on its own regardless of how you dress. Don’t hesitate to buy it, but only if you’re looking for an excellent option to cope with low temperatures. While you have to admit that the longevity is only so-so and it’s not a beast in performance, for the price you pay, which honestly wasn’t expensive at all, it’s a brilliant alternative that’s worth every penny. What’s more, it’s already earned me quite a few compliments from the people around me, so I wholeheartedly recommend it as an excellent addition to the collection.
One of the best from Natura in recent years. A rich sweetness that is held in check by the leather and black raspberry, which give it that darkness/masculinity. It’s perfect for dates, meetings, or close encounters, because it’s a fragrance that won’t stick with you all night; it asks to be reapplied after 5-6 hours. As for sillage and projection, it has a pretty noticeable personal bubble and good sillage for the first hour and a half, then it fades like most Naturas, but this one lasts a little longer and on clothes, as always, that duration stretches a bit more. Thoroughly approved for the price, it has aromatic quality, originality, and it doesn’t disappoint.
It’s similar to a Carolina Herrera. I don’t think it’s innovative; it just does the job. It’s ideal for younger people. Honestly, I don’t see the appeal. Also, the longevity and projection aren’t good. Score: 3/10.